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Alpha Motorsport AU
About
Product Catalogue
EKS
Dealers
Training
EKS Training Days
Resource Hub
Contact
Partner with us
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0
About
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Privacy Policy

Last updated: 16 July 2026

This Privacy Policy explains how Alpha Motorsport AU handles personal information when you use our website, services, accounts and online resources.

Related policy Website Terms and Conditions

1. About this policy

This Privacy Policy explains how Alpha Motorsport AU (Alpha Motorsport, we, us or our) handles personal information when you use our website, create an account, book training, place an order, use Ask Alpha, access online resources or otherwise deal with us.

We aim to comply with the Privacy Act 1988 (Cth) and the Australian Privacy Principles.

2. Information we may collect

The information we collect depends on how you use our services. It may include:

  • your name, email address, phone number, postal address and account details;
  • parent, guardian and participant details needed for bookings, training, events and safety;
  • booking, order, product, invoice, payment-status, delivery, collection and tracking information;
  • questions, messages, feedback, notes, forms, links and files you send to us;
  • kart, setup, session, training or driver-development information that you choose to save or upload;
  • information about the resources and account features you request, access or use, including permissions you choose;
  • communications with us and records of customer support, moderation or account administration; and
  • technical information such as your IP address, browser, device, cookies and website usage.

Some information may be sensitive information, such as health or safety information about a participant. We collect sensitive information only with consent and where it is reasonably necessary, or where the law otherwise permits it.

3. How we collect information

We usually collect information directly from you when you create or use an account, make a booking, place an order, submit a form, upload a file, contact us or attend an event. Some technical and usage information is collected automatically when you use our website or account services.

We may also receive relevant information from service providers, referral partners, an approved dealer, or another person acting at your direction.

4. Why we use information

We may use personal information to:

  • provide bookings, training, events, products, orders, payments, delivery and customer support;
  • create, verify, secure and manage accounts;
  • operate Ask Alpha, the Resource Hub and other account features;
  • store information you choose to create or upload and apply the sharing choices you make;
  • send confirmations, reminders, service updates and support messages;
  • protect our website and users, prevent misuse, investigate issues and keep appropriate records;
  • understand demand and improve our website, resources, services and customer experience;
  • administer free, trial, promotional or paid access where offered;
  • send marketing in accordance with applicable law and your preferences; and
  • comply with legal obligations and protect our rights and the rights of others.

5. Ask Alpha and submissions

Ask Alpha submissions are private when received. We may review, edit, summarise, combine, categorise, de-identify, answer, decline, archive, remove or publish a submission so we can operate Ask Alpha, provide support and develop educational or technical resources.

We will not intentionally publish your name, email address, account details, order information or other identifying details as part of a public answer. Files and links you submit will not be made public unless we separately choose or create a resource for release.

6. Online resources and account tools

We may provide online resources and account tools, such as track maps, worksheets, forms, records, feedback tools and sharing features. These features may change over time and may be offered on free, trial, promotional or paid terms.

To provide these features, we may keep records of resources you request, view or download, information you create or upload, sharing choices you make, and related account activity.

Your private account information is not shared with other customers or dealers by default. Where a feature allows sharing, you choose what to share and with whom. We may access account information where reasonably necessary to provide support, operate and secure the service, manage permissions, investigate misuse or comply with law.

You may withdraw future access to information you have shared through our system. This may not remove copies that a recipient lawfully downloaded, printed or kept before access was withdrawn.

7. Marketing

We may send you information about products, services, promotions or events that may interest you. We will do so in accordance with applicable law, including the Spam Act 2003 (Cth). You can opt out at any time by using the unsubscribe option or contacting us.

8. Who we may share information with

We may share personal information with:

  • service providers that help us run our website, accounts, bookings, email, payments, accounting, delivery, analytics and IT systems;
  • an approved dealer or another person where you ask or authorise us to share selected information;
  • professional advisers, insurers and contractors who need the information for their work;
  • regulators, courts, law enforcement or other parties where required or authorised by law; and
  • any other person with your consent or at your direction.

Some providers may store or process information outside Australia. Where required, we take reasonable steps in relation to overseas disclosures under applicable privacy law.

9. Cookies and analytics

Our website may use cookies and similar technologies to remember preferences, support security, improve performance and understand how the website is used. You can usually change cookie settings in your browser, although some features may then not work properly.

10. Storage and security

We take reasonable steps to protect personal information from misuse, loss and unauthorised access, change or disclosure. These steps may include access controls, authentication, private storage, secure links, monitoring and reputable service providers.

No electronic system is completely secure. You should use a strong password, keep your login details confidential and tell us promptly if you suspect unauthorised access.

11. Access and correction

You may ask to access personal information we hold about you or ask us to correct information that is inaccurate, out of date, incomplete, irrelevant or misleading. We may need to verify your identity. We may refuse a request where the law allows or requires us to do so.

12. How long we keep information

We keep personal information only for as long as reasonably needed to provide our services, manage accounts, resolve disputes, maintain security and records, or meet legal, tax and accounting requirements. Different types of information may be kept for different periods.

When information is no longer needed, we take reasonable steps to delete or de-identify it, subject to lawful retention requirements, backups and technical limitations.

13. Children and young people

Some of our services involve children or young people. We generally collect participant information from, or with the knowledge and consent of, a parent or guardian. A parent or guardian should manage or supervise account use and sharing decisions where appropriate for the participant’s age and understanding.

14. Third-party websites

Our website and messages may link to third-party websites or services. We are not responsible for their content, security or privacy practices. You should review their terms and privacy information before providing personal information.

15. Changes to this policy

We may update this Privacy Policy from time to time. The current version will be posted on our website with an updated date. We may also provide a separate notice when a new feature handles personal information in a materially different way.

16. Contact and complaints

For privacy questions, access or correction requests, or complaints, contact:

Alpha Motorsport AU
Website: www.alphamotorsport.com.au
Email: info@alphamotorsport.com.au
Phone: +61 402 922 356

We will respond as soon as reasonably practicable. If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner at www.oaic.gov.au or 1300 363 992.

Please also review our Website Terms and Conditions.

Alpha Motorsport AU

+61 402 922 356
info@alphamotorsport.com.au

Melbourne, Australia
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