Privacy Policy

1. About this Privacy Policy

This Privacy Policy explains how Alpha Motorsport AU (“we”, “us”, “our”) collects, uses, discloses and protects your personal information when you use our services, including when you book online, submit an order request, purchase or request products, create or use an account, use Ask Alpha, use future kart or setup tools, contact us, or visit our website www.alphamotorsport.com.au.

We are committed to complying with the Privacy Act 1988 (Cth) and the Australian Privacy Principles (APPs).

If you do not agree with this Privacy Policy, please do not use our services.

2. What personal information we collect

The types of personal information we collect may include:

• Parent or guardian details – name, relationship to child, contact details.
• Child details – name, age, relevant experience and information needed to provide coaching safely.
• Contact details – email address, phone number, postal address.
• Booking details – services booked, dates and times, preferences, notes you provide.
• Payment information – payment status and amounts paid. Card details are processed and stored by our payment providers and not stored in full by us.
• Communication records – emails, messages, feedback and form submissions.
• Technical information – IP address, browser type, device information, pages viewed, and cookies or similar technologies used on our website.
• Order request and product details – products requested, quantities, order notes, billing and shipping details, order status, invoice details, payment status, delivery or pickup details, tracking information, and related communications.
• Account interest and account details – information needed to create, verify, manage and support a retail, dealer or administrator account.
• Ask Alpha information – questions, categories, supporting links and files, account details associated with a submission, moderation records, published answers and related communications.
• Kart and setup information – if these features are made available, kart, engine, component, setup, session, technical, performance and related records, including sharing permissions.

Some of this information may be sensitive information, for example health information or other details you choose to share about your child. We only collect this with your consent and where it is reasonably necessary for our coaching services and safety.

3. How we collect personal information

We collect personal information in several ways, including when you:

• make a booking or join a waitlist through our online forms;
• contact us by email, phone, social media or through our website;
• provide information in person at coaching sessions or events;
• sign up to our marketing communications or promotions;
• submit a public or dealer order request through our website;
• verify your email address for an order request;
• create, verify or use an Alpha Motorsport account;
• submit a question, link or file through Ask Alpha;
• create, store or share kart or setup records if those features are made available; or
• use our website, where information may be collected automatically through cookies and similar technologies.

We may also receive information about you from third parties, such as:

• online payment processors confirming payment status;
• referral partners or platforms you used to find us; or
• an approved dealer where you have directed or authorised the dealer to provide information to us.

4. Why we collect and use your information

We collect, hold, use and disclose your personal information for purposes including:

• Providing our services – to manage coaching bookings, classes, events and appointments.
• Safety and suitability – to understand your child’s experience, needs and any relevant health or safety considerations.
• Communication – to send confirmations, reminders, updates and respond to enquiries.
• Payments and billing – to process payments, issue invoices and receipts, and manage refunds.
• Client management – to maintain client records, track attendance, and manage packages or subscriptions, if applicable.
• Order requests and product supply – to receive, verify, review, approve, invoice, fulfil, ship, deliver, cancel or refund order requests.
• Email verification – to confirm that an email address provided for an order request or account belongs to or is controlled by the person using it.
• Account administration – to create, verify, manage, secure and support retail, dealer and administrator accounts.
• Ask Alpha – to receive, review, moderate, answer, de-identify, publish, archive and manage questions, supporting files and links.
• Kart and setup tools – if these features are made available, to store records, administer sharing permissions, provide requested support, troubleshoot issues, maintain security and improve the service.
• Marketing, with your consent – to send you news, offers and updates you may be interested in. You can opt out at any time.
• Improvement and analytics – to improve our services, website, account tools and client experience.
• Legal and compliance – to comply with our legal obligations, resolve disputes and enforce our agreements.

5. Ask Alpha

Ask Alpha submissions are treated as private when received. Alpha Motorsport may access and review the original question, supporting files and links, account information associated with the submission, and moderation records for the purpose of operating Ask Alpha, responding to the question, maintaining security and complying with law.

We may edit, paraphrase, combine, categorise and de-identify a question before publishing it with Alpha Motorsport’s answer. We will not intentionally publish your name, email address, account details, order information or other identifying information as part of a public Q&A.

Supporting files and links submitted by customers or dealers remain private from the public unless Alpha Motorsport separately selects or creates a resource for public release. Public response files or links added by Alpha Motorsport may be accessible to anyone who can access the published Q&A.

Retail and dealer submitters may include up to five files, with a maximum size of 2 MB per file. Alpha administrators may include up to five response files, with a maximum size of 10 MB per file. Accepted formats may be limited for security or operational reasons.

6. Kart and setup information

If My Kart(s), Setup Tracker or related account features are made available, you may choose to store information about your kart, engine, components, setup, track conditions, sessions, performance observations, technical notes, documents and related records.

Kart and setup information is not accessible to other customers or dealers by default. Alpha Motorsport will be able to access stored kart and setup information where reasonably necessary to operate and administer the platform, provide requested support, maintain security, troubleshoot technical issues, manage permissions, investigate misuse, improve the service or comply with law.

You may choose to share selected kart or setup information with an approved Alpha Motorsport dealer. When you do so, we may disclose the selected information, together with information reasonably necessary to identify the relevant kart, setup or account relationship, to that dealer for setup, technical, product or customer support.

You may revoke future platform access through your account or by contacting us. Revoking access will prevent continued access through the Alpha Motorsport platform, but may not remove copies lawfully downloaded, printed or otherwise retained by the recipient before access was withdrawn.

We may use genuinely de-identified and aggregated information to improve our products, services, support and technical resources. We will not publish identifiable private setup records or use them for public benchmarking or unrelated marketing without additional permission.

7. Direct marketing

We may use your contact details to send you marketing communications about our services, promotions or events that we think may interest you.

• We will only send you marketing in accordance with applicable laws, including the Spam Act 2003 (Cth).
• You can opt out at any time by using the unsubscribe link in our emails or by contacting us using the details below.

8. Disclosure of your personal information

We may disclose your personal information to:

• service providers who help us operate our business, such as online booking and scheduling platforms; order management, database, email verification and website platform providers; invoicing, accounting, payment link and payment processing providers; shipping, freight, courier and delivery providers; email and SMS providers; and IT, hosting, analytics and support providers;
• approved Alpha Motorsport dealers where you have specifically chosen to share selected kart or setup information with that dealer;
• professional advisers such as accountants, lawyers or insurers;
• regulators, law enforcement or courts where required or authorised by law; and
• any other third party with your consent or at your direction.

Some of these third parties may be located outside Australia. Where we disclose information overseas, we take reasonable steps to ensure those recipients handle your information in accordance with this Privacy Policy and applicable law.

9. Cookies and website tracking

Our website may use cookies and similar technologies to:

• remember your preferences;
• improve website performance and security; and
• analyse how visitors use our site.

You can usually choose to disable cookies in your browser settings, but this may affect how our website functions. We may also use third-party analytics tools, such as Google Analytics, to help us understand website traffic and usage patterns.

10. How we store and protect your information

We take reasonable steps to protect your personal information from misuse, interference, loss, unauthorised access, modification or disclosure. These steps may include:

• using reputable third-party platforms with appropriate security measures;
• restricting access to personal information to staff and contractors who need it;
• using passwords and other access controls; and
• regularly reviewing our security practices.

However, no method of transmission or storage is completely secure. You use our services at your own risk, and we encourage you to take appropriate precautions, such as using strong passwords and keeping them confidential.

11. Accessing and correcting your personal information

You have the right to:

• request access to the personal information we hold about you and your child; and
• request corrections if you believe the information is inaccurate, out-of-date, incomplete or misleading.

To do this, please contact us using the details below. We may need to verify your identity before providing access or making changes. In some cases, we may refuse a request where the law allows or requires us to do so; if that happens, we will tell you why.

12. Data retention

We keep your personal information only for as long as reasonably necessary for the purposes described in this Privacy Policy, or as required by law, for example for tax or record-keeping obligations.

When information is no longer needed, we will take reasonable steps to destroy or de-identify it. Ask Alpha files and links may also be removed where they are no longer required, inappropriate, unsafe or unnecessary for support, legal or record-keeping purposes.

13. Third-party websites and services

Our website or communications may contain links to third-party websites or services. We are not responsible for the privacy practices or content of those third parties. We encourage you to review their privacy policies before providing any personal information.

14. Children and young people

Our coaching services are generally provided to children, but a parent or guardian is always welcome to be present and is also responsible for the booking.

• We collect information about children from their parent or guardian, or with the parent or guardian’s knowledge and consent.
• We use children’s information only as needed to provide safe and appropriate coaching services, for example age, experience level, and any relevant health or safety information.
• If you are a parent or guardian and have any concerns about the information we hold about your child, please contact us using the details below so we can discuss, update or delete information where appropriate and lawful.

15. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. The updated version will be posted on our website with a new “Last updated” date. We encourage you to review this page periodically to stay informed about how we handle your information.

16. How to contact us or make a complaint

If you have any questions, concerns or complaints about how we handle your personal information, please contact us:

Alpha Motorsport AU
Website: www.alphamotorsport.com.au
Email: info@alphamotorsport.com.au
Phone: +61 402 922 356

We will respond to your enquiry or complaint as soon as reasonably practicable.

If you are not satisfied with our response, you may contact the Office of the Australian Information Commissioner (OAIC):

• Website: www.oaic.gov.au
• Phone: 1300 363 992